Tell me, does this resonate with you?
You feel stuck when it comes to creating a cohesive look for your brand. You’ve done the DIY method, or bought a logo off of Etsy, tried to design one in Canva, and it’s just not what you want or need it to be. You also see the value in a cohesive branding identity, but need some support with the designing the visuals to make it happen.
And finally, you realize that custom branding is a substantial investment that you’re not ready for, but want still want to make a name with yourself with visuals that look good and attract your ideal clients and customers. You’re in the right place, so read on….
We’ll take you from strategy to launch in 2-4 business days. Here’s how it works:
Strategy and Prep Work
You’ll start by filling out our in-depth, holistic branding strategy questionnaire so that we can learn more about your business goals, vision and target audience.
Brand Direction and Design
After a review of your questionnaire, lots of notes and a brand direction presentation delivered mid-morning, we’ll work until 4PM PT building your new brand identity and will hop back on a call to review and refine (if needed).
Website Refresh (Optional Add-On)
As an optional add-on, you can continue working with us for the rest of the week to build out a semi-custom Squarespace website* (*copy and photos must be provided one week prior)
Delivery and Launch
We’ll wrap up our time together by sending over your Branding Guidelines, pausing for a toast and making sure you’re all set to share your new brand with the world!
Our Branding Refresh would be a great fit if you:
Are in year -1-3 of your business. You aren’t ready to invest in a full-blown branding experience but are ready to lean in to the power of strategic design to build credibility and make an impression
Prefer a faster, focused turnaround time to get your new branding out into the world
Have a solid understanding of the customers or clients that you serve
Are able to commit to being available for review and feedback during the date(s) of the service
Our Custom Branding would be a better fit for you if...
You don’t have a clear vision of your target audience and need some guidance or you are still figuring out your core products, services of offerings. If that is the case, we recommend booking a Marketing Clarity Session here.
You prefer a slower, intentional and deep-dive strategic approach to developing your branding in alignment with your long-term business goals
Branding Refresh
Our Branding Refresh is a focused approach to branding for small businesses who are done with the DIY and want cohesive and consistent branding that they can be proud of.
You’ll be ready to go in just a few days with:
A Custom color palette
Font selections
One primary logo
Two secondary logos
Brand Style Guide to foster consistency throughout your marketing
Optional Add-On: Launch graphics to create a buzz on social media
Timeline: 2-3 business days
Investment: Two payments of $1,500 USD*
Branding & Website in a Week
After supplying us with your high-quality photos and website copy, we’ll implement your new branding and get your website built, launched and set up on a platform that is easy for you to manage moving forward.
In addition to the Branding Refresh deliverables, you’ll get…
A semi-custom Squarespace website, thoughtfully incorporating all of your new branding elements. Pages included: Home, About, Services/Products Template and Contact*
Basic SEO Implementation to direct more people to your site through Google
Website Walkthrough Training Tutorial Videos
20% of your first year of Squarespace
*Please note: Website Refreshes are designed for businesses who have an existing website with copy and professional images/photography ready to be transferred to this new website. This service does not include inventory upload or product data transfer for e-commerce businesses and will be quoted at an additional charge.
Timeline: 4-5 business days
Investment: Two payments of $2,500 USD*
*A 50% deposit is required to secure the date of your Refresh on our calendar. Payment due in full prior to delivery.
Kind Words from one of Our Branding Refresh Clients:
It was such a pleasure to work with Michelle! I had thought about rebranding my photography business for over a year and then I was introduced to her via Instagram. I had been a long admirer of her work and decided to take the leap and hired her for a Branding Refresh. Her approach to the strategy work was the perfect place to begin the rebranding journey as it helped me drill down what my target audience needed in terms of my aesthetic. Michelle’s attention to detail is impressive and she picked up on things I even forgot I had mentioned. I’m in love with my new branding and can’t recommend Minty Made enough!
-Amie, Owner of Wild Juniper Photography
Here’s a sneak peak at some of our Branding Refresh work:
Does this feel in alignment with what you are looking for?
If so, fill out the form below and we will be back in touch within three business days.
